KAUFRAUSCH - SPENDING SPREE UNDER THE BANNER OF RELIGION

From current occasion

KAUFRAUSCH

Spending spree under the banner of religion

BY

JB PHOTOART

KAUFRAUSCH

Spending spree under the banner of religion

The religion of consumerism

The prehistoric longings for belonging and identity - they are the best points of attack for marketing strategies. And we have become increasingly receptive to their promises. Because the family, association and church lose their meaning, people are looking for new identity and community-building things and occupations. Many believe they find in consumption.